Adopting A Product Mindset
Blog 1: The Two Mindsets: Artistic vs. Product Mindset
As artists, creating is in our DNA. The artistic mindset is about thinking, speaking, and acting in ways that honor your creativity and art. It's self-focused, deeply personal, and flows naturally for most of us. It's the core of who we are.
But when we step into the world of selling, we need to embrace a new way of thinking: the product mindset. This mindset shifts the focus outward. It's about thinking in the best interest of your art as a product. That means considering your customers, competitors, and the marketplace.
The product mindset can feel foreign and even uncomfortable—it’s not innate like the artistic mindset. But it’s essential for artists who want their creations to thrive in the marketplace. It’s not about losing your creative spark; it’s about enhancing it with tools to connect your art to the world.
Other Blogs In This Series
Blog 2: Adopting a Product Mindset: The Power of Time and Analysis
Blog 3: Key Components of Analysis
Blog 4: The Benefits of Adopting a Product Mindset
Blog 5: Timeframe and Practical Test
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This article is part of a series designed to support and reinforce the learning objectives in our course, A Product Approach for Artists. By joining, you'll gain instant access to the course, the entire article series, and all the creative resources Open Creative offers.
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